Part One - Attract

1.1.1. How Instagram Can Help Your Book Sales

1.1.2. Your Capsule Ideal Reader Profile

1.1.3. The Marketing Phases

1.2.1. Content Buckets

1.2.2. Content Drivers

1.2.3a. Content Driver Grid for FICTION

1.2.3b. Content Driver Grid for NONFICTION

1.2.4. Content Bucket Grid

1.3.1. The Look and Feel of Your Posts

1.3.2. The Different Types of Instagram Posts

1.3.3. What and When to Post

1.3.4. The Caption Formula